Hey Fashionistas! Welcome! I’m Hayley, the owner of Pink Willow Boutique, located in Northern California. Thanks for stopping by to learn a little more about us!

I’ve been working in the fashion industry for 20 years, and I LOVE every aspect of it! I graduated from The Fashion Institute of Design & Merchandising and owned my very first store at the young age of 23. I have since re-branded and joined the online retail world. Pink Willow was established online in 2015 and opened a beautiful storefront in Chico, CA, in 2018.

I’m married and have two boys; one who is an amazing baseball player and one who is a talented little horseback rider. When I’m not at the store or shipping orders, you can find me on a baseball field or out riding horses.

Thanks for taking the time to get to know me a little better.

Happy Shopping!